Why spring might NOT be the best time to sell

Why spring might not be the best time to sell | Industry Insider

We get a lot of sellers asking us: “should I sell my house in spring?” With your garden looking so fresh and buyers coming out of hibernation, it sounds like the ideal time to put your house on the market, right?

Maybe not – the season isn’t the only thing that affects how your house sells. Let’s take a closer look at why spring might not be the best time to sell and what you can do to improve your chances.

More competition in the market

The real estate market typically goes quiet in winter and picks up in spring when the nicer weather lures buyers out to inspections. While foot traffic is great, it also means that there are more properties on the market, increasing competition.

If the demand from buyers doesn’t match up with an increase in available properties, it can cause an oversupply in the market. Many homes become stale and can sit there unoccupied for months.

Serious home buyers will be there – rain, hail or shine

If you need to get out of your home, it may not be worth waiting until next spring. Someone who’s serious about buying a home will show up to your open house – no matter the weather.

In winter, stormy weekends tend to keep people who are really just entering the market away as they typically don’t brave the rain. However, serious buyers will race to see a property, umbrella in hand, especially if it’s the first time it’s being shown.

Consider winter as an option because competition is lower. If your home is priced and presented well, buyers will still come.

Tips to prepare your home for a spring sale

There really isn’t one best time of the year to sell your home – apart from when your property is 100% ready to be sold.

If springtime appeals to you, here are a few things you can do to get your property set for success:

  1. Make sure your property is well aired – winter tends to bring mould, so remove any spots from walls, windows and ceilings by diluting white-vinegar in water as a cleaner.
  2. Give outdoor areas a facelift – with better weather in spring, be sure to fertilise lawns and gardens, wash decks and driveways, and add a few indoor plants to bedrooms.
  3. Accessorise – think brighter colours for cushions and towels as they can act as a mood booster to your home.
  4. Invest in good photography – it’s often the first thing that buyers see, so make sure you invest in getting some great internal and external photos taken of your property (and it might be worthwhile to pay that little bit extra for colour adverts).


The reality is that there are so many things that affect how well your house will sell, such as property trends, location and market competition. There’s no one time that’s going to suit everyone, so it’s best to get expert advice – and that’s where we come in. We know the ins and outs of the property industry, so if you’re thinking about selling your home, give us a call at +61 8374 7652 for your free no-obligation consultation or book a Zoom call here


Industry Insider Property
Level 3, 489 Toorak Road, Toorak 3142
+61 8374 7652
+61 402 346 810